Privacy Policy

This Privacy Policy describes how Lunaroa (the "Site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from lunaroa.com (the "Site"), or otherwise communicate with us (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" mean you are the user of the Services, whether you are a customer, a website visitor, or another individual whose information we have collected in accordance with this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Lunaroa obtains your consent in accordance with the policies and technical specifications of the IAB Europe Transparency & Consent Framework. It uses Consent Management Platform No. 92.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Website, update the "last updated" date, and take any other action required by applicable law.

HOW WE COLLECT AND USE YOUR PERSONAL INFORMATION

To provide the Services, we collect and have collected personal information about you in the past 12 months from various sources, as detailed below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses described below, we may use the information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

WHAT PERSONAL INFORMATION WE COLLECT?

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information," we are referring to information that identifies you, relates to you, describes you, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

INFORMATION WE COLLECT DIRECTLY FROM YOU

Information you submit directly to us through our Services may include:

  • Basic Contact Information: Name, address, telephone number, email address.
  • Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number.
  • Account information, including your username, password, and security questions.
  • Purchase information, including items you have viewed, added to your shopping cart, or added to your wish list.
  • Customer support information, including information you choose to include in communications with us, such as when you send a message through the Services.

Certain features of the Services may require you to provide certain information about yourself directly to us. You can choose not to provide this information, but doing so may prevent you from using or accessing these features.

INFORMATION WE COLLECT THROUGH COOKIES

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including information about your device, browser, network connection, IP address, and other information regarding your interaction with the Services.

INFORMATION WE OBTAIN FROM THIRD PARTIES

Finally, we may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

Companies that support our site and services, such as Shopify.
Our payment service providers, who collect payment-related information (e.g., bank account, credit or debit card information, billing address) to process your payment, fulfill your orders, and provide you with the products or services you have requested, in order to fulfill our contract with you.
When you visit our site, open or click on emails we send you, or interact with our services or advertisements, we, or the third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible for the accuracy of information provided to us by third parties, nor are we responsible for the policies or practices of these third parties. For more information, see the section below, Third-Party Websites and Links.

HOW WE USE YOUR PERSONAL INFORMATION

  • Providing Products and Services. We use your personal information to provide the Services to you, to perform our contract with you, including to process your payments, fulfill your orders, send you notifications related to your account, purchases, returns, exchanges, or other transactions, to create, maintain, and manage your account, to arrange for shipping, facilitate returns and exchanges, and to allow you to post reviews.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, including sending you marketing, advertising, and promotional communications via email, SMS, or postal mail, and showing you advertisements for products or services. This may include using your personal information to better tailor services and advertising on our site and other websites.
  • Security and Fraud Prevention. We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activities. If you choose to use the services and open an account, you are responsible for maintaining the security of your credentials. We strongly recommend that you do not share your username, password, or other access information with anyone. If you believe your account has been compromised, please contact us immediately.
  • Communicating with You. We use your personal information to provide you with customer support and improve our services. This is in our legitimate interest to listen to you, provide you with efficient services, and maintain our business relationship with you.

COOKIES

Like many websites, we use cookies on our Site. For specific information about the cookies we use in connection with operating our store with Shopify, see https://www.shopify.com/legal/cookies. We use cookies to power and improve our Site and Services (including to remember your actions and preferences), to perform analytics, and to better understand user interaction with the Services (in our legitimate interest to administer, improve, and optimize the Services). We may also allow third parties and service providers to use cookies on our Site to better tailor services, products, and advertising on our Site and other websites.

Most browsers automatically accept cookies by default, but you can choose to set your browser to remove or reject cookies through its controls. Please note that deleting or blocking cookies may negatively impact your user experience, and some services, including some general features and functionality, may not function properly or may no longer be available. In addition, blocking cookies may not completely prevent us from sharing information with third parties such as our advertising partners.

HOW WE DISCLOSE PERSONAL INFORMATION

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. These circumstances may include:

  • With vendors or other third parties who provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
  • With business and marketing partners, including Shopify, to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
  • When you direct us, request us, or otherwise consent to our disclosure of certain information to third parties, for example, to ship products to you or through your use of social media widgets or login integrations, we do so with your consent.
  • With our affiliates or other members of our group, as part of our legitimate interests in running a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants, and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

In the past 12 months, we have disclosed the following categories of personal information and sensitive personal information (marked with an asterisk) about users for the purposes described above in the "How We Collect and Use Your Personal Information" and "How We Disclose Personal Information" sections:

CATEGORY

CATEGORIES OF RECIPIENTS
  • Identifiers such as basic contact information and certain order and account information
  • Commercial information such as order, purchase and customer support information
  • Internet or other similar network activity, such as usage data
  • Vendors and third parties who provide services on our behalf (such as internet service providers, payment processors, fulfillment partners, customer support partners, and data analytics service providers)
  • Business and Marketing Partners
  • Affiliates

We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.

USER-GENERATED CONTENT

The Services may allow you to post product reviews and other user-generated content. If you choose to submit user-generated content to a public area of the Services, that content will be public and accessible to anyone.

We do not control who will have access to the information you choose to make available to others, and we cannot guarantee that parties who have access to such information will respect your privacy or maintain its security. We are not responsible for the confidentiality or security of any information you make publicly available, nor for the accuracy, use, or misuse of any information you disclose to or receive from third parties.

THIRD-PARTY WEBSITES AND LINKS

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of these sites, nor for the accuracy, completeness, or reliability of the information contained therein. Information you provide on public or semi-public sites, including information you share on third-party social media platforms, may also be viewed by other users of the Services and/or users of these third-party platforms, without limitation to their use by us or any third party. The inclusion of these links does not, in itself, imply endorsement of the content of these platforms or their owners or operators, unless otherwise stated within the Services.

SECURITY AND INFORMATION RETENTION

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Furthermore, any information you send us may not be secure during transit. We recommend that you do not use unsecured channels to send us sensitive or confidential information.

The length of time we retain your personal information depends on various factors, such as whether we need the information to administer your account, provide services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

YOUR RIGHTS AND CHOICES

Depending on your place of residence, you may have some or all of the rights listed below regarding your personal information. However, these rights are not absolute; they only apply in certain circumstances, and in some cases, we may reject your request as permitted by law.

  • Right of access/information. You may have the right to request access to the personal information we hold about you, including details about how we use and share your information.
  • Right to erasure. You have the right to ask us to delete the personal information we hold about you.
  • Right to rectification. You have the right to ask us to correct inaccurate personal information we hold about you.
  • Right to portability. You may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and subject to certain exceptions.
  • Restriction of processing: You may have the right to ask us to stop or restrict our processing of personal information.
  • Withdrawing Consent: Where we rely on consent to process your personal data, you may have the right to withdraw that consent.
  • Recourse: You have the right to appeal our decision if we refuse to process your request. You can do this by responding directly to our refusal.
  • Managing Communication Preferences: We may send you promotional emails, and you can opt out of receiving these at any time by using the unsubscribe option in our emails. If you opt out, we may still send you non-promotional emails, such as those about your account or orders you have placed.

You can exercise any of these rights at the location indicated on our website or by contacting us using the contact information provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request. In accordance with applicable law, you may designate an agent authorized to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require them to provide proof that you have authorized them to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your request within the timeframes required by applicable law.

COMPLAINTS

If you have any complaints about how we process your personal information, please contact us using the contact details below. If you are not satisfied with our response to your complaint, depending on where you live, you may have the right to appeal our decision by contacting us using the contact details below, or to lodge your complaint with your local data protection authority.

INTERNATIONAL USERS

Please note that we may transfer, store, and process your personal information outside the country in which you live, including the United States. Your personal information is also processed by our staff and third-party service providers and partners in these countries.

If we transfer your personal information outside of Europe, we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or any equivalent contract issued by the competent authority in the United Kingdom, as applicable, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

CONTACT

Contact Us:
By Phone: +1 505-531-9994

Monday to Friday, 8:30 AM - 5:00 PM MST

By Email: contact@lunaroa.com

We respond to all emails within 24 hours (Monday to Saturday).

Visit and Mailing Address:
Company: LUNA ECOMMERCE LLC

Address: 1209 Mountain Road PL NE STE R, Albuquerque, New Mexico, 87110, United States.

Last modified on 01/03/2025 at 9:27 AM